In This Issue…

So there your new patient is, sitting at an intersection, when suddenly their previously parked car is crushed into by an SUV. Initially, they feel OK, perhaps a little shaken up; maybe they’ve forgotten about the meeting they had later that day but, hey, no marks, right? 

Well, that scenario means that the stage may have been set for a cascade of events that all diminish the quality of life that they will experience. Whiplash treatment and chiropractic care have become intertwined as a result of an increased amount of awareness regarding this exact scenario. The office that is designed around the premise of treating personal injury care definitely has a distinct feel to it. The substantiation of the injury is absolutely critical for the court room. This issue, you will get a look at some of the items that may be in the personal injury marketplace (pgs. 35-36) of the well established personal injury chiropractor’s clinic. Each has the potential to become the “Rosetta Stone,” if you will, for any chiropractor in the future; however, for now, when the discussions in the courtroom are what count, they provide the proof.

When talking about whiplash and chiropractic, Dr. Art Croft is recognized as an authority on the topic. He has dedicated the last twenty-five years of his life to whiplash research, authored a bestselling textbook on the topic, and even produced a video, Whiplash, that ended up being nominated for an Emmy…how about that! All that being said, be sure to take a look at what he has to share with you this issue, on the topic of substantiation of injury, starting on page 16.

To further assist in your personal injury endeavors, Dr. Pete Fernandez, a veteran when it comes to the courtroom setting, discusses how you should be presenting yourself, when you’re the expert, on page 14. Also, Dr. Dwight Whynot takes you through some of the new technology with regard to documentation of soft tissue injury, starting on page 32.

That’s not all! Be sure to read this one cover to cover. It has been specially designed just for you, to keep you on task and up to date. Now that we’re in the New Year, 2008, let’s all take the next step. Meet the New Year, rather than waiting for it to meet you. See you next issue, when the feature will be a bit of a mix, with Pediatric Care, as well as Functional Neurology, and a very rare interview with Dr. Frederick Carrick.


See you then,


Joseph Busch, D.C.

Managing Director / [email protected]